Enhancing Recruitment for a Leading Mobile Medical Imaging Company
Situation: Recruitment Challenges of a Growing Mobile Medical Imaging Company
A leading mobile medical imaging company, employing people in highly skilled trade positions such as MRI technologists, PET CT technologists, mammographers, and ultrasound technologists faced significant recruitment challenges. The company needed to scale rapidly to support its organizational growth and a new partnership with one of the nation’s largest not-for-profit health plans. However, their reliance on costly recruitment agencies and contract recruiters was unsustainable. They required a more efficient, reliable, and metrics-driven hiring process to build a strong, pre-screened pipeline of high-caliber candidates. Furthermore, the specific certification requirements added complexity to the talent acquisition process, making it even more difficult to source qualified candidates.
The client also prioritized a culturally aligned recruitment approach, with a strong focus on delivering an exceptional candidate experience. Their internal recruitment team needed scalability without increasing headcount, and a passive recruitment strategy was essential to attract hard-to-find talent across the U.S.
Solution: Developing a Culturally Aligned, Passive Recruitment Strategy
To address these challenges, Advanced RPO partnered with the client as their dedicated recruitment solution provider, acting as an extension of their internal HR team. We implemented a scalable recruitment process that provided the flexibility the client required without adding to their internal staff and reduced their reliance on expensive agencies.
Our team focused on developing a passive recruitment strategy, leveraging our expertise in building pipelines of certified, high-quality candidates for hard-to-fill roles. By deeply understanding our client’s culture and the unique requirements of their not-for-profit health plan client, we ensured that each candidate aligned both technically and culturally.
We also streamlined and standardized the recruitment process to create a metrics-driven approach, enabling us to track and measure key recruitment metrics, ensure consistency, and optimize the hiring process continuously.
Our innovative and creative solutions allowed the client to overcome the talent shortage while maintaining high standards of candidate experience and operational efficiency.
Results: Achieving Cost Efficiency and a Consistent Talent Pipeline
Since partnering with Advanced RPO in 2019, the medical imaging provider has achieved substantial improvements in their recruitment efforts. With a consistent, scalable recruitment strategy in place, they were able to meet the talent demands of their partnership with the not-for-profit health plan, contributing to the expansion of that relationship.
The client no longer relies on costly recruitment agencies, significantly reducing their hiring expenses while maintaining a strong pipeline of certified, high-caliber candidates nationwide. In addition to the highly skilled trade positions, we also provide hiring support for support for all their CDL drivers and service technicians.
Our partnership has become so integral to their success that they refer to Advanced RPO as their internal HR team. The innovative and metrics-driven approach we’ve implemented has ensured consistent hiring outcomes while providing the flexibility to scale as their business continues to grow.